1.  What is this QR Code ?

 

This QR Code is unqiue to you in WeChat and allows WeChat user to reach you (scan QR code) .  You can use this on your digital and print collaterals.

 

2.  How can I pull in followers – is it like Facebook?

 

The basic concept to attract and pull in followers/fans into WeChat is similar to Facebook.  Some of the methods are:

 

a.  Invite users to join

• Spread QR Code to website, social media accounts, brochures, shop front , seminars

• Invite current customers to join and incentise them to bring in new users

• Implement WeChat programs to spread and attract new users

 

Examples of programs are

• Scratch & Win

• Prizes ( ang pow/ movie tickets)

• Shake & Win

• Greetings

 

b.  Get relevant bloggers to publicise

c.  Advertise (show board, magazines, websites, social media accounts)

d.  Run markteting programs (eg. leverage on launch of new products, updates, new promotions)

 

3.  Why I cannot setup WeChat myself, like Facebook?

 

Yes, you can if you are willing to go through a tedious process as well as be able to know a fair amount of technical skillsets (eg. HTML, APIs unique to WeChat).

 

4.  I already have my own social media channels, why do I need WeChat?

 

Great! If you have Facebook, Instagram and/or Twitter, why not transplant the content into Wechat? It gives you instant access to the fastest growing travel source market.